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Walking Digital Corridors podcast guest Richard Blank. Can cold calling compete in the age of AI?

Cold Calling vs. Social Selling: Navigating the AI-Powered Sales Frontier

As AI revolutionises the sales landscape, the debate is heating up. Is cold calling a relic of the past, or does it still have a place in a world dominated by social selling and automation?

Join us for a high-octane discussion on Cold Calling vs. Social Selling:

Navigating the AI-Powered Sales Frontier, featuring Alex, his sons Jordan and Jensen—both deep in the trenches of today’s sales world—and special guest Richard Blank, Cold Calling expert.

Here’s what we’re asking:

Can cold calling really hold its own in the age of AI?
Is the human touch still essential, or can automation replace it in B2B deals?
How can AI enhance the selling process without losing that personal connection?

You’ll hear Richard make a compelling case for why cold calling is far from dead, while Alex challenges its relevance in today’s tech-driven landscape.

https://youtu.be/XFryzr3u8BY




Expect a lively debate with actionable strategies for sales and customer success teams navigating this rapidly changing frontier.

Want to future-proof your sales tactics? Don’t miss out. Tune in to challenge your assumptions and walk away with practical insights to up your game.


Creating conversations with your target audience is easier said than done, these days!

Alex and his Sons, Jordan and Jensen share their experience in sales, marketing and customers success.

We aim to share practical tips to help our listeners walk digital corridors effectively and create conversations with their target audience!Our mission is to bring positive mental health back to sales by empowering our audience to create a predictable flow of commercial conversations with their target audience. We just happen to be pretty good at it ourselves and want to share our approach with you!

Almost four years ago my son, Jordan, Jensen and I were banging our heads against a brick wall trying to make our clients successful at developing pipeline, something every business we spoke to was struggling with in one form or another, whether it's size, quality or progression. So we tested every approach known. And we're still testing!

In the last two years we have refined our approach and now share this with others who want to leverage social media to build meaningful relationships that scale over time.

The results:

- Call rates have improved by 30x

- Territory penetration has increased by 15x

- 34% of calls progress with a meaningful next step agreed

- Clients (on average) generate calls with 10.2% of their target audience

- The number of stakeholders engaged in each active account increased by 6.4x

Each week, Alex, Jordan and Jensen share real life examples of what’s working and what’s not, we aim to give you practical tips you can try today after each episode - we hope you enjoy our podcast, we welcome questions and new topics to discuss so please engage with us on socials or drop us a note.


e Hosts
Jordan Abbott (a.k.a. The Sales Poet)

Jordan is a seasoned sales development rep, a regular podcaster, and on the Board of the Emerging Professionals Network, a membership body part of the Institute of Sales Professionals designed to encourage young people into the sales profession. In his spare time he's known as the Sales Poet and enjoys spending time with his partner and two pooches.

Alex Abbott (a.k.a. Bearded Sales Guy)
Founder, CEO

My mission is to bring positive mental health back to sales by making sales fun again. Solving the one problem that feeds all others in sales, a lack of pipeline. Through our podcast I aim to empower the community to create a predictable flow of commercial conversations with their target audience, to grow their business.

After almost 4 years of testing I've found a method that works and want to share it with you.

My Wife and I run anothe

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