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Desert pitching on the phone with no oasis. Clients need to relax your delivery and drink your rhetoric. Real Estate Jam Session Podcast guest Richard Blank Costa Rica's Call Center

Joe Killinger: Yeah, finding those people and making sure they have, We have a bad habit as real estate agents. We are, you know, we're a type personalities are entrepreneurs, most of them, and that I run into, and so they just go, go, go, go, go. But if they've got a great individual like you're talking about, you really want to give them the opportunity to really enhance the experience that they're trying to create for you.

Joe Killinger: Really give 'em the proper training. And I think we, we tend to not do that. And so having the proper training, I think is.

Richard Blank: Oh, I couldn't agree with you more. It reduces fear. Yeah, it prepares them. And, um, let me share something with you. Since I'm a CEO of a company like yourself, we have leverage. We can hire and fire, make or break somebody.

Richard Blank: And I choose with this sort of position to encourage and to move people forward. And so these individuals, and I break the stereotype because a lot of people say, Wow, you are so hands on and you know people's names and you break bread with them. And I say, Well, As you and I do, Joe. Yeah. We break bread with our people.

Richard Blank: And I heard how you spoke about this individual prior, so I don't need to remind you. Uh, but the greatest thing is with these individuals is it's about maturity. And when they realize that each individual is a unique experience, they might be making their hundredth call, but it's the first call for them.

Richard Blank: And so you really have to take that sort of delicate situation and not, and not be bored with your pitch. Yeah. Because as I mentioned before, you're, you're becoming plastic. Yeah. You'll burn out on something like

Joe Killinger: that. Yeah. If they don't, we we, what we do is we make sure our agents know the market very, very well.

Joe Killinger: So let's say if you're gonna be a multi-family agent in, in Hollywood, and you better know every property that's on the market. Average days on market, average price per square foot, average size of units, everything. That makes the conversation a lot easier because you've got all this data in your head that you can give to these people cuz you're bringing value.

Joe Killinger: And that's another thing, you know, we get so many people that hey, they'll, they'll call like caught one a couple weeks ago, his calling was, Hey, are you somebody to answer? And he goes, Are you thinking about selling your building? Oh you're not. Okay, thank. I'm like, No, no, no, no, no. . That's not

gonna

Richard Blank: work.

Richard Blank: What's, what's his nickname? Fonzi.

Joe Killinger: Yeah. I was like, Oh dude. Um, but yeah, it just doesn't work. There's gotta be a connection and I really think, you know, being in real estate the last 10 years has been, it's been really, really good. Right. You know, the economy's been booming. Uh, real estate's been. That's changing.

Joe Killinger: You know, we're gonna, The fundamentals kind of got pitched out the windows when times were great. And so we're going back to fundamentals. So cold calling's gonna be a big part of it for a lot of people, so you gotta get back to it. I

Richard Blank: listen to their calls, self analysis, self improvement. If they can take a step back.

Richard Blank: And I know you were mentioning that you have scripts. Mm-hmm. , I make a huge suggestion not putting the script on an Excel sheet, but you have qualifying. At least put them in there. Two or three soft skills, Joe, that has made you successful, like positive escalation, pronouns, Name drops, military alphabet.

Richard Blank: Since you have me on the phone, I'm sure you like at least one. Those sort of soft skills just to ensure active listening because they are name dropping and they're putting back on the straight line grade them. Hall of Fame call them. When you bring everybody together, not just for cake, but for training, and when the training session comes, you bring out the call and you watch th

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